Usnavi's Bodega.
post.
the first instagram post would launch our user generated content on socials where the public would be promoted
to share their own stories using the hashtag #morethanadream.
photobooth.
our themed photo booth would be placed in different parts of the city.
microsite​​​​​​​.
PRINT/OOH.
LYRIC VIDEO.
shared on various social media platforms.
STORY POST.
After people share their stories to social media, we would complete them into
stories and post them on various platforms.
IMMERSIVE EVENT.

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